NESTE WORLD RX OF LATVIA: MOST ENVIRONMENTALLY FRIENDLY RALLYCROSS EVENT ON “PLANET A”
This weekend, on September 14 and 15, the CSDD Biķernieki circuit will host its most anticipated event of the year – Neste World RX of Latvia, the ninth round of the FIA World Rallycross Championship. Continuing a tradition that began in 2018, the generators used for this event will be using renewable fuel Neste MY, which has been created without any oil whatsover. As part of the initiaive “Planet A” that the organizers are undertaking along with their partners this year, they invite everyone to think about protecting the environment by decreasing their ecological footprint in day to day activities.
In the social campaign, rallycross spectators and the society in general are encouraged to find ways to decrease the use of natural resources in their daily lives and activities. Neste World RX of Latvia will serve as a prime example of this in action – the generators used in the event will run on 100% renewable diesel fuel Neste MY, the running of the competition will be documented electronically, tickets will be electronic, there will be bike racks, digital information materials, multiple use water bottles with the option to refill them for free, as well as waste recycling.
The special Neste “Planet A” pop-up studio will have Krišjānis Caune and Rūdolfs Kugrēns being joined by well-known people to share their suggestions on daily routines that demonstrate how easy it is to live by focusing on the future and saving resources on our only planet. These discussions will also be broadcast live on the Neste Facebook page.
Raimonds Strokšs, RA Events and Neste World RX of Latvia director: “Neste has been the title sponsor of the Latvian round from the first year. I am thrilled that this collaboration keeps growing each year. We began using Neste MY renewable diesel fuel for the generators last year. For 2019, this has grown into the “Planet A” campaign, where we join forces with Neste to invite everyone to think about the longevity of Earth, and to make sure that we decrease the amount of waste produced by our daily actions!”
Armands Beiziķis, chairman of the board at Neste Latvija: “World-class event organizers put an increasing focus on the effect on environment, as it sustains our society, has a direct effect on our lives, movement and other daily routines and needs. We, Neste, strive to become “greener” in everything we do and to offer sustainable solutions to a larger part of the population. It is important to note that we are not competing against anyone by trying to decrease our environmental footprint, it is actually the exact opposite – we try to set an example and invite everyone who cares about the planet to join us. I am happy to say that, along with the Neste World RX of Latvia organizers, we have found ways to decrease the amount of natural resources needed for such an event, showing that these are not just empty words and we want to preserve “Planet A”, as there is no “Planet B” where we could go if this does not pan out.”
FIA World Rallycross Championship round Neste World RX of Latvia will be taking place for the fourth consecutive year and Neste is once again its title sponsor, making it possible for spectators to see a top level motorsports event here in Latvia.